Privacy Policy

At Heartland Advisors, Inc., Heartland Group, Inc., and Heartland Funds (together, “Heartland”), we care about your privacy and value your trust. When you share personal information with us as a visitor to this website or outside of a client relationship with us, we will treat that information as described in this Website Privacy Policy and our Cookie Policy. If you are a client and want to know how we treat your personal information in that specific context, please refer to our Client Privacy Notice for more details.

What Information Heartland Collects and How We Use It

Heartland collects information that we use to provide information, products, or services to you, by allowing Heartland to:

• Service your accounts;
• Deliver products and services that may be of interest to you;
• Prevent unauthorized access to client accounts and for fraud detection and prevention;
• Improve client service; and
• Comply with legal and regulatory requirements.

Depending on the nature of your relationship with Heartland, we may collect the following types of information about you:

• Name, address and contact information, such as telephone number and email address;
• Demographic information, such as date of birth, gender, and citizenship;
• Government ID number, such as Social Security, driver’s license, passport, or similar numbers;
• Employment and professional information;
• Financial and other information needed to open or maintain an account or use our services, such as account balances, income, assets and transaction history;
• Credentials, such as log-in information used on this website, as well as anything you upload using an account on this website;
• Internet and network information, such as Device ID, IP address, operating system information, browser information, location, and information about how you interact with this website, all typically collected using cookies and similar web-tracking technologies, as described in our Cookie Policy. 

We collect this information about you from the following sources:

• Applications, forms, and submissions made on Heartland’s website, including its client portal, or through other means;
• Other information collected through this website, as further described in our Cookie Policy;
• Social media and online forums, to the extent you engage with our social media pages, or if you mention us on your own or others’ social media pages, or in online communities or forums;
• Physically from you if you visit one of our locations;
• From our affiliates and service providers;
• Through transactions, correspondence, and other communications with Heartland, Heartland affiliates, and others; and
• From clients in connection with providing them a financial product or service.

What Information Heartland Shares

Heartland does not share the information collected about you with any third parties, except as required or permitted by law or for the purpose of servicing client needs. Heartland may disclose the information collected to companies who help maintain and service client accounts or to other third-party service providers. For example, Heartland may share information with a transfer agent or clearing broker to process client securities transactions and update client accounts or to an external service provider so that client account statements can be printed and mailed.  We may also disclose information obtained through the use of cookies and similar web technologies to companies to assist Heartland with our own efforts to offer our products or services to you or understand and improve our website. You can learn more about our use of cookies by reviewing our Cookie Policy. These companies are only permitted to use this information for the services for which Heartland hired them and are not permitted to use or share this information for any other purpose, or, where Heartland does not have a direct relationship with such companies, you have the ability to limit what information you provide as further described in our cookies policy on our website. Heartland will share information with affiliates if the information is required to provide a product or service a client requested. Additionally, Heartland may share information with its affiliates about clients or client accounts in order to make clients aware of services and products which Heartland thinks may be of interest or value to them. Marketing from Heartland’s affiliates may also include invitations to events sponsored by them. Affiliates are companies in the Heartland group of companies, such as Heartland Advisors and the Heartland Mutual Funds. Heartland may also disclose nonpublic personal information to government agencies and regulatory organizations when permitted or required by law.

How Heartland Protects Your Information

Heartland maintains physical, electronic, and procedural safeguards that are reasonably designed to maintain the confidentiality of personal information you provide to us. The accuracy and protection of client personal information is important to Heartland. As described in our Client Privacy Notice and where required by applicable law, Heartland also restricts access to clients’ nonpublic personal information to those individuals who need to know that information to provide products and services to a client.

How to Contact Heartland or Make a Request Regarding Your Information

Depending on the state you live in, you may have certain choices or privacy rights over your personal information, such as the right to know what personal information we collect about you, the right to access a copy of your personal information, the right to have us delete or anonymize your personal information, the right to correct inaccuracies in your personal information, the right to opt out of certain types of processing, the right to appeal a denial of a request, and the right not to be discriminated against for exercising a privacy right. Please note that: (1) we may ask, in certain circumstances, for additional information to verify a request; and (2) these rights may not apply to our clients living in states that have enacted consumer privacy laws, if those clients are covered under applicable federal laws or exempt from their states’ laws. Clients may have different rights, such as to limit Heartland’s affiliates in the Heartland group of companies from marketing their products or services based on personal information that Heartland collects and shares with them. For more information about this or other client-specific information, clients can view our Client Privacy Notice.

To contact Heartland to learn more about this policy or to make a request relating to your personal information, please email us at socialadmin@heartlandfunds.com or write to:

Heartland Advisors
790 N. Water Street, Suite 1200
Milwaukee, WI 53202
United States

How Heartland Will Update This Notice

We may update this Website Privacy Policy periodically, and any new version will be posted on our website. We recommend that you review this notice regularly to ensure that you are aware of our policies and practices then in effect.

More Information About Heartland's Treatment of Personal Information

• Personal information of minors. Our website is not intended for or targeted to children under 18, and we do not knowingly collect personal information directly from children under 18. We may receive limited personal information about children from parents, guardians, or other responsible adults if required to establish and maintain accounts for a child’s benefit. We do not sell minors’ personal information and we do not direct targeted advertising to minors.
• Retention of personal information. We will delete your data when it is no longer reasonably required for the purposes for which we collected it (or, depending on your location and which laws apply to you, if you request that we delete it) and when we are no longer legally required or otherwise permitted to continue storing the information. In particular, we may retain your personal information where required for us to assert or defend against legal claims until the claims in question have been resolved.
• Links to third-party sites. Our website may contain links or otherwise provide access to other websites, mobile applications, or other locations on the Internet. Our posting of a link on our website does not imply endorsement. We have no control over and are not responsible for these other sites, applications, or locations, including their content, the goods or services they make available, or the ways in which they treat personal information. You should read the privacy policies of any third-party sites, applications, or locations you interact with.
• Notice to Individuals Outside the U.S. Our online services are based entirely in the United States. We control, operate, and administer our website and all related services from our offices within the U.S. We provide this notice in accordance with and subject to applicable U.S. law. If you access our online services from a location outside the U.S., you agree that your use of our online services is subject to this Notice and that your personal information will be transferred to or processed in the U.S.

Last Updated: November 1st, 2025