Heartland Advisors

Discounted Today, Positioned for Tomorrow

What Sparked the Opportunity?

We’ve been monitoring Amazon.com Inc (AMZN) for several years because valuations have become more attractive as the business matures. Until now, Amazon has traded at a meaningful premium to the S&P 500 Index and peers including large retailers and cloud-computing competitors.
  
The company tends to invest capital in massive waves creating significant earnings noise. For example, they doubled their retail distribution center footprint in just over a year following the COVID-19 pandemic, causing the company’s free cash flow and profit margins to drop. However, the areas they’re investing in, such as Amazon Web Services (AWS), advertising, and subscriptions are higher-margin businesses, which should lead to better long-term profitability.

So, What's Happening Now?

Right now, Amazon is spending big on artificial intelligence (AI) infrastructure. This investment will likely make profits look weaker in the short term, but it should help Amazon two ways:

  1. By making the company more efficient via process automation. Today, Amazon is the second largest private employer and the largest shipper in the United States. Small productivity gains can translate into meaningful profit growth.
  2. By selling more computing power, through AWS, to customers who use AI for their own businesses. Today, there is a landgrab for hardware that supports computing power including semiconductor chips, servers, and fiber optic cables; however, we believe the long-term AI compute needs will shift to day-to-day customer workloads where there is no company better positioned as the largest global cloud computing provider. 

Despite skepticism around its AI positioning, AWS seems to be well-placed to benefit from AI trends, and Amazon has surprisingly become relatively efficient with its capital investments. Historically, Amazon was rightfully seen as a more capital-intensive business than large-tech competitors including Alphabet (Google), Microsoft, Oracle, and Meta (Facebook). Today, Amazon is the most capital efficient operator as measured by capital expenditures relative to sales.

CapEx/Sales

Sourse: FactSet Research Systems, Inc. Annual Data from 2020-2028. The data in the chart represents the capital expenditures to sales ratio for Amazon.com, Inc. (AMZN), Microsoft Corporation (MSFT), Alphabet, Inc. (GOOGL), Meta Platforms Inc. (META) and Oracle Corp (ORCL). Capital expenditures (CapEx) are the funds companies allocate to acquire, upgrade, and maintain essential physical assets like property, technology, or equipment, crucial for expanding operational capacity and securing long-term economic benefits. Past performance does not guarantee future results. Periods after 6/30/25 are estimated.

The market is rewarding AI-related capex growth at other companies where the payback is shorter. For example, Oracle, has increased capex so much that we don’t expect any free cash flow generation for several years. Oracle datacenters are being used to trail AI models today, but the long-term viability of this business model could be called into question as model training moderates. 

CapEx

FactSet Research Systems Inc. Annual Data from 2020-2028. The data in this chart represents the Capital expenditures predictions for AMZN, MSFT, GOOGL, META, & ORCL overtime. Past performance does not guarantee future results. Periods after 6/30/25 are estimated.

When considering the value of its high-margin businesses like AWS and ads, Amazon appears to be relatively undervalued on a historical basis. Based on our research and evaluation, we believe we are getting its dominant e-commerce business for free. This dynamic provides us with a margin of safety, and the retail business provides significant free cash flow that can be utilized for greater investments. Most businesses require capital to grow, but Amazon’s retail business operates with negative working capital meaning Amazon gets paid before they pay suppliers. As a result, the faster retail grows, the more cash there is available for attractive long-term investments.

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Author

Heartland Advisors Value Investing Portfolio Manager Troy McGlone

Troy McGlone

Vice President and Portfolio Manager

 

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As of 8/19/2025, Heartland Advisors on behalf of its clients held less than 1% of the total shares outstanding of Alphabet, Inc. (GOOGL) and Amazon.com, Inc. (AMZN). Statements regarding securities are not recommendations to buy or sell. Portfolio holdings are subject to change. Current and future holdings are subject to risk. Microsoft Corporation (MSFT), Meta Platforms Inc. (META) and Oracle Corp (ORCL) are unowned by Heartland Advisors, Inc.

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